Leads arrive but the first reply comes a day later, when interest is gone
We set up an instant first response by email or message, and create a task for the sales rep in the CRM at the same moment.
Marketing automation that gets leads to sales faster
We set up segments, automated flows and lead scoring (ranking leads by how likely they are to buy). Your sales team sees hot leads first, and the system keeps warming the rest.
Quote and schedule after your brief
Who it's for
- Online stores with repeat purchases
- B2B, education and real estate companies with long deal cycles
- Teams whose ad leads wait days for a reply
- Owners with a CRM that nobody uses properly
Problems we solve
Everyone gets the same newsletter and unsubscribes keep climbing
We split the list into segments by behavior, source and purchase history. Each group gets its own message at its own timing.
Sales reps spend time on leads who will never buy
We add scoring: points for actions like opening the pricing page or returning to the site. Hot leads rise to the top of the list.
No clear view of where the funnel loses people
We build a stage-by-stage funnel report. You see where people drop off and fix that specific step.
What's included
- Audit of your CRM, contact data and lead sources
- List cleanup and deduplication
- Segments by source, behavior, purchases and funnel stage
- Scoring model with point values and a handoff threshold
- Welcome flow for new leads
- Win-back flows: abandoned cart and dormant customers
- Integration of site forms and ad platforms with CRM and email tool
- Tracking setup: UTM parameters and on-site events
- Email and message templates, drafted together with you
- Funnel report and a short handover guide for your team
Choose the scope
Use a package to describe what you need. We agree on the quote and schedule after reviewing your brief and requirements.
01
Start
Small businesses with a CRM and a list of up to a few thousand contacts
- CRM audit and list cleanup
- 3–5 segments
- Welcome flow
- Website form connection
02
Funnel
Stores and service companies with steady inbound leads
- Everything in Start
- Lead scoring
- Abandoned cart or win-back flow
- UTM and event tracking
- Funnel report
03
KPI Pilot
Teams that want to test the effect on one scenario first
- One scenario of your choice
- KPI agreed before start
- Before and after measurement
- Decision on whether to scale
How we work
Brief and requirements
You describe the task and current workflow. We clarify requirements, choose a first stage and prepare a quote.
Funnel map and KPI
We map the customer path and agree on the one metric we measure in the pilot.
Build
We configure segments, scoring and flows. Message copy is approved by you.
Small-group test
We launch on part of the list first and check delivery, logic and errors.
Launch and handover
We turn it on for the full list. All accounts and access are already yours, and we walk your team through it.
Scope and limits
- We don't promise a revenue uplift: results depend on your product, price and list quality
- We don't buy or scrape contact lists, and we only email people who opted in
- We don't promise accurate scoring on day one: it needs a few weeks of real data to calibrate
FAQ
Which CRM do I need?
We work with common tools such as HubSpot, Zoho, Pipedrive, ActiveCampaign or Klaviyo for stores. If you have no CRM yet, we help you choose and connect one. That is separate work and is included in the estimate.
How big does my list need to be?
There is no hard minimum. With a small list we start with instant replies to new leads and a win-back flow. Scoring works better once you have at least a few hundred past deals to learn from.
What do you need from me?
Access to your CRM and email tool, a list export, a description of your product and the usual objections customers raise. We also need one person who answers our questions weekly.
Is this compliant with GDPR and email rules?
We only send to contacts who opted in, add unsubscribe links and record the source of consent. We build with GDPR and CAN-SPAM in mind. This is not legal advice, so check edge cases with a lawyer.
What does it cost after launch?
We prepare a quote after reviewing your brief. We list support and any third-party costs separately: subscriptions, APIs, hosting or media spend where the project needs them. Provider rates are checked before work starts.
How will we know it works?
Before we start, we agree on a KPI, for example response time or the share of leads that reach a call. We measure before and after launch. If the number doesn't move, we look for the cause together.
Start with your task
Describe your business, the outcome you need and your current workflow. We will clarify the requirements and prepare a quote after your brief.