People add items to the cart and vanish
We read the funnel step by step in GA4 and session recordings, find where most people leave, and fix those steps first.
Fewer abandoned carts, more paid orders from the traffic you already have
We find the step where shoppers leave and fix the cause: extra form fields, surprise shipping costs, payment failures.
Quote and schedule after your brief
Who it's for
- Store owners with traffic but few completed orders
- Stores paying for ads and seeing many carts without payment
- Teams planning to switch checkout or payment provider
- Businesses without an analyst who don't know where buyers drop off
Problems we solve
Checkout is long and confusing
We cut the form to required fields, add address autocomplete, guest checkout and clear error messages. Mobile gets its own check.
Payments sometimes fail
We review payment gateway setup, decline errors and 3-D Secure (card confirmation) flows, and add wallets such as Apple Pay, Google Pay and buy-now-pay-later where it fits.
Shoppers leave and we lose them
We set up abandoned-cart emails or messenger reminders. It runs on its own once built, with no manual work from you.
What's included
- Funnel audit from product page to thank-you page
- GA4 ecommerce event setup and a check that data is correct
- Session recording review (Microsoft Clarity or Hotjar)
- Cart and checkout testing on mobile and main browsers
- Form simplification: fields, step order, errors, hints
- Shipping cost and delivery dates shown before payment
- Payment and delivery method setup or review
- Automated abandoned-cart recovery flow
- A/B test setup (two page versions compared) when traffic allows
- Report with changes made and a next-steps plan
Choose the scope
Use a package to describe what you need. We agree on the quote and schedule after reviewing your brief and requirements.
01
Audit
For owners who want to find the leaks and fix them in-house
- GA4 event setup
- Funnel and session recording analysis
- Prioritized fix list
- 1-hour walkthrough call
02
Audit + Fixes
For stores on standard platforms that want results, not just a report
- Everything in Audit
- Form and checkout step changes
- Payment and delivery method setup
- Mobile and browser testing
- Before and after measurement
03
Checkout + Recovery
For stores running ads where every lost cart costs money
- Everything in Audit + Fixes
- Abandoned-cart flow (email or messenger)
- A/B test of the main hypothesis
- 30-day KPI pilot
- Report and roadmap
How we work
Brief and requirements
You describe the task and current workflow. We clarify requirements, choose a first stage and prepare a quote.
Funnel audit
We collect data, watch session recordings and go through checkout as a buyer. You get a prioritized list of problems.
KPI pilot
Together we pick one measurable metric, such as the share of carts that become orders, and record the baseline.
Fixes and automation
We ship changes in stages and connect the cart recovery flow. Payment is also staged.
Measure and report
We compare before and after, then hand over the report, settings and files.
Scope and limits
- We don't promise a specific uplift: results depend on your product, price and traffic
- Checkout can't fix a weak offer: if trust or price is the problem, we'll say so
- We can't change platforms that lock their checkout, and we will state those limits before we start
FAQ
How much traffic do I need?
We prepare a quote after reviewing your brief and requirements. A first stage can cover: gA4 event setup; Funnel and session recording analysis. Scope, payment and schedule are agreed before work starts.
Which platforms do you work with?
Shopify, WooCommerce, Magento, BigCommerce, PrestaShop and custom builds. On hosted platforms with locked checkouts, some changes are not possible, and the audit will say which.
What do you need from me?
Access to your store, analytics and ad accounts, plus decisions on shipping and payment options. We agree on the schedule after clarifying scope and dependencies.
Can we skip the audit and fix things right away?
You can, but we advise against it. Without data it is easy to change what wasn't hurting and miss the real cause.
How do you measure results?
We record a baseline in GA4 and compare it with the same period after changes. We agree the metric and the calculation method before we start.
What does it cost and how do I pay?
Payment terms are agreed with the quote before work starts. For a staged project, we describe the result and acceptance criteria for each stage. Support and third-party services are listed separately.
Start with your task
Describe your business, the outcome you need and your current workflow. We will clarify the requirements and prepare a quote after your brief.