The site talks about us, not about what the customer gets
We start with the buyer: who they are, what worries them, why they hesitate. The headline and first screen are built on their benefit, not your history.
Website copy that explains why people should buy from you
We write page copy so a visitor understands your offer in ten seconds and knows what to do next. The same answers can later feed an AI chatbot.
Quote and schedule after your brief
Who it's for
- Owners launching a new website or landing page
- Businesses with a site that gets few inquiries because the copy was written as filler
- Companies entering a new market that need copy written for local buyers
- Teams running paid ads who want the landing page to match the ad
Problems we solve
Visitors read for a few seconds and leave without enquiring
We map the path down the page: offer, proof, answers to objections, call to action. Every block has one job.
Our copy sounds like every competitor's
We collect your real facts: prices, timelines, guarantees, process. We write specifically, with no generic phrases that would fit any company.
I don't know how to align copy with SEO and ads
We pick search queries before writing. Headings, meta tags and page structure match what people search for and what they click in your ads.
What's included
- Intake call or project brief: your offer, customer, competitors, constraints
- Review of 3–5 competitor sites to find where you differ
- Page structure: order of blocks and the job of each one
- Headline, subheads and a first screen with a clear offer
- Body copy: benefits, how it works, objection handling, FAQ block
- Microcopy for buttons and forms, so people don't stall at the last step
- SEO basics: target queries, title, description, H1–H3 headings
- Two rounds of revisions after the first draft
- Delivery in Google Docs, or directly into the design file or CMS
Choose the scope
Use a package to describe what you need. We agree on the quote and schedule after reviewing your brief and requirements.
01
Single page
A service page, About page or contact page
- Brief and short competitor review
- Page structure and copy
- Title and meta description
- Two revision rounds
02
Landing page copy
A campaign page built around one offer
- Audience and competitor analysis
- Structure of 6–10 blocks
- Full copy with button and form microcopy
- SEO basics and meta tags
- Two revision rounds
03
Multi-page website copy
A company site or service catalogue of 5–8 pages
- Sitemap and structure of each page
- One consistent voice across all pages
- Keyword research for the whole site
- Copy, headings and meta tags for every page
- Two revision rounds per page
How we work
Brief and requirements
You describe the task and current workflow. We clarify requirements, choose a first stage and prepare a quote.
Research
We look at your customers, competitors and search queries. We settle what we will say and why it beats the alternatives.
Structure
You see the page plan: blocks, headings, call to action. Changes are cheapest at this stage, so we agree the plan before writing.
Writing
We write to the agreed structure. AI speeds up drafting and checks, while a human edits and owns the final text.
Revisions and handover
We make two revision rounds and hand over the copy in your preferred format. All files and access are yours under the agreed terms.
Scope and limits
- We don't promise a set number of leads. Price, ads, design and site speed all affect results, and copy is only one part.
- We don't invent facts, testimonials or numbers. If you lack proof, we'll say so and suggest how to collect it.
- We don't write for fields that need a licensed expert (medical, legal, financial) without review by your specialist.
FAQ
What do I need to prepare?
A description of your services and prices, examples of the customers you want more of, and your strengths and limits. If you have an old site, decks or customer emails, send them over. They give us the most usable facts.
Do you write from scratch or only edit?
Both. If you already have copy, we review it and tell you what to keep and what to rewrite. Editing usually costs less than writing new.
Can you write for other languages and markets?
Yes, we write in English and Ukrainian. We write English copy for a buyer in your target market rather than translating word for word, and we adapt examples and phrasing.
How do you use AI?
AI helps with drafts, structure checks and faster competitor analysis. A human edits the final text. That is why we work faster and cheaper than classic agencies.
How many revisions are included?
Two rounds per page. If the offer or structure changes after approval, that is a new task, and we quote it separately before starting.
How does payment work?
Payment terms are agreed with the quote before work starts. For a staged project, we describe the result and acceptance criteria for each stage. Support and third-party services are listed separately.
Start with your task
Describe your business, the outcome you need and your current workflow. We will clarify the requirements and prepare a quote after your brief.