People visit the site, read, and leave. We get no contacts.
We build one asset around one question your buyer has, and place it where people hesitate: landing pages, blog posts, exit-intent pop-ups.
Lead magnets that turn site visitors into contacts
A lead magnet is something useful you give away in exchange for an email address. We write the guide, build the checklist or calculator, and wire it to a form and your CRM. It is the link between your website and your customers: traffic stops leaking away.
Quote and schedule after your brief
Who it's for
- Site owners with traffic but few enquiries
- Consultants and experts selling a complex service
- Online shops and SaaS teams building an email list
- Companies running ads that need an offer for cold audiences
Problems we solve
We have a guide, but nobody downloads it.
We rewrite the title and promise, cut the content down to what actually helps, and shorten the form to the minimum fields.
We collect emails, then nothing happens.
We connect the form to your CRM and email tool, and add a short email sequence that moves people from the download to a conversation.
We have no time or designer to produce it.
AI drafts from your inputs; a senior editor and designer finish it. You check the facts and adjust the emphasis.
What's included
- Format choice for your audience: guide, checklist or calculator
- Structure and copy built from your data, price lists and customer questions
- PDF layout in your brand style
- For calculators: calculation logic, formulas, result screen, testing on edge values
- Download landing page with form and thank-you state
- Form connection to your CRM or email platform
- Automatic delivery email plus 2-3 follow-up emails
- Tracking: how many people saw the form and how many submitted it
- Files and access handed over to you under the agreed terms
Choose the scope
Use a package to describe what you need. We agree on the quote and schedule after reviewing your brief and requirements.
01
Checklist
A fast start with a single asset
- 1-2 page checklist
- PDF layout
- Form on a page of your site
- Automatic delivery email
02
Guide + funnel
Selling a complex service or high-value product
- 8-15 page guide
- Download landing page
- CRM integration
- 3-email follow-up sequence
03
Calculator
Sites where buyers want a quick estimate
- Calculation logic and formulas
- Interactive form on your site
- Result on screen and by email
- Lead passed to your CRM
- Conversion tracking
How we work
Brief and requirements
You describe the task and current workflow. We clarify requirements, choose a first stage and prepare a quote.
Format choice
We pick the topic and format based on the questions buyers ask before they purchase.
Production
AI drafts, our team edits, and you verify facts and numbers.
Setup
We build the page, form, CRM link and emails, then test the full path from click to inbox.
Pilot with a KPI
We run it for an agreed period against a KPI set upfront, for example submitted forms.
Tuning and handover
We adjust the title and form based on the data. All files and accounts are already yours.
Scope and limits
- A specific number of leads: it depends on your traffic and offer
- Expert content without your input: we do not invent facts or figures for you
- Traffic itself: ads or SEO bring visitors, and those are separate services
FAQ
Which format should I choose?
A checklist suits buyers who want to quickly check themselves. A guide fits a complex decision. A calculator works when people ask "how much will this cost?". We recommend one after the brief.
What do you need from me?
A description of the service, typical customer questions, prices or ranges, real examples from your work, logo and brand colors. For a calculator, also your pricing logic.
Can AI write the material?
AI writes the first draft. A person edits every piece, and you confirm the facts and numbers. Without that step, guides end up generic.
Do I need a CRM?
Not to start. A spreadsheet or an email platform is enough. A CRM makes sense once leads need to be routed to sales people.
How many form fields should I use?
Fewer fields mean more downloads. Name and email is usually enough. We add a phone number only if someone will actually call.
Who owns the files and accounts?
We agree on the handover of code, materials and account access before work starts. Third-party licences and services are listed separately when needed.
Start with your task
Describe your business, the outcome you need and your current workflow. We will clarify the requirements and prepare a quote after your brief.